Territorial Marketing

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cattedraliterra

An instrument used to define and consolidate the identity of a particular area through analysis of key characteristics and their potential to attract investment
Information, communication and awareness programs aimed at informing potential investors about opportunities available within the area

  • Identification of the territory and its characteristics
  • Strategies to reinforce the territorial brand
  • Application of the P.V.T. model  (Potential Valorisation of Territory) and subsequent communication projects
  • Study of socio-cultural history
  • Research and analysis of distinctive characteristics
  • Study and comparison of contemporary differences with the past
  • Creation of a communication strategy for public and private audiences, marketing and advertising

museo kabul

from Kabul National Museum

“Attracting Investment”

  • An instrument used to define and consolidate the identity of a particular area through analysis of key characteristics and their potential to attract investment
  • Technical support in creating a general overview of medium- to long-term investment prospects from investors and banksdanubiano

Selezione corpus UBI Banca - Pittore danubiano, sec XVII

affari-di-tempo

Affari Di Tempo

2013

Lupetti Editore

Comunicazione culturale per una nuova ricetta di felicità

wakwak catalogo

Anime Di Materia

La Libia di Ali WakWak

2013

Gangemi Editore 

Catalogo delle opere dello scultore Libico, a cura di Elena Croci

vicini terra lontana small

VICINI A UNA TERRA LONTANA

Sulle strade dell’Afghanistan con il contingente italiano

2012

Polistampa Edizioni

A cura del Generale D.A. Settimo Caputo e della Dottoressa Elena Croci

Cultural Tourism – Emotional Marketing

Cultural Tourism

Emotional Marketing

2009

Franco Angeli Editore

Il passaggio da un turismo orizzontale a uno verticale